BRAND ANIMATION
The Machine
The creative process leaves a lot on the
cutting room floor. Sometimes it’s a
great idea but it doesn’t fit the project,
sometimes the client rejects it,
and sometimes you simply don’t have
time to explore it
But every now and then an idea stick in you craw after the project is finished and’
you just have to do something with it.
We picked up a few ideas from different projects and put them together into this
video and feel much better now.
Styleframe
Thank you!
LUMBRE
Creative Director: Sergio Saleh
Executive Producer: Pablo Encabo
Account Manager: Jeff Keisel
Art Director & Lead Animator: José Cambariere