RTB VIGNETTES

Swash by Whirlpool

VignettesWhirlpool has launched a new “smart laundry detergent” called SWASH
and we were more than happy to work alongside them and 9Rooftops to
create some design and animation.

· Our job was to bring a little fun into doing
laundry while never losing track of three key
words:

“SIMPLE, NEAT, AND PRECISE.”

/

We are delighted that Whirlpool and
9Rooftops trusted LUMBRE to adapt the project to a graphic, animated world.

Color Palette

Thank you!

CREDITS:
AGENCY: 9ROOFTOPS
CREATIVE DIRECTORS: MICHAEL DUNN, RICHARD VETTER
EXECUTIVE PRODUCER: MATT GEMMILL
LUMBRE:
CREATIVE DIRECTOR: SERGIO SALEH
EXECUTIVE PRODUCER: PABLO ENCABO
ACCOUNT MANAGER: JEFF KEISEL
ART DIRECTOR: ADRIANA CAMPOS
LEAD ANIMATION: JULIÁN COOKE, JOSÉ CAMBARIERE
ADDITIONAL ART DIRECTION, DESIGN AND ANIMATION: ATLÁNTICO
2D AND 3D ANIMATION: IGNACIO FARIAS SUNIER

Swash by Whirlpool

VignettesWhirlpool has launched a new “smart laundry detergent” called SWASHand we were more than happy to work alongside them and 9Rooftops tocreate some design and animation.

·

Our job was to bring a little fun into doinglaundry while never losing track of three keywords:

“SIMPLE, NEAT, AND PRECISE.”

/

We are delighted that Whirlpool and9Rooftops trusted LUMBRE to adapt the project to a graphic, animated world.

Color Palette

Thank you!

VignettesWhirlpool has launched a new “smart laundry detergent” called SWASH
and we were more than happy to work alongside them and 9Rooftops to
create some design and animation.

Our job was to bring a little fun into doing
laundry while never losing track of three key
words:

We are delighted that Whirlpool and
9Rooftops trusted LUMBRE to adapt the project to a graphic, animated world.